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Man, I have always kind of had a love hate relationship with mini sessions. You’re going to learn why in this episode. In this episode, I’m going to give you the low down on if you should offer minis depending on your brand, and if so, how should you position them? What mistakes should you […]

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This one thing can make or break your photography business As photographers, we all know there are a lot of things that go into getting ideal clients to book with us right? Things like our portfolio, our brand, our style, our reputation… these are all important and things we talk about often on this show. […]

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Welcome to part two of our series, Help! My Client Said THIS – What Should I Do? Basically, we’re taking your client horror stories, your client questions, and we’ll share how we (Lydia and I) would handle this situation. Article Highlights: Lydia: Hi, I’m Lydia. I am a coach in Marketing School and Tavia’s sidekick. […]

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There is one thing that when done regularly, can put you in front of the right potential clients for free. It allows you to build trust quickly and even gives you endless content ideas for social media. And it’s something you can use time and time again to showcase your expertise and establish you as […]

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What’s the problem with giving too much discounts when you need a cash boost? Here is what this episode is NOT – it’s not a long term plan for your business. Just doing these things over and over might bring you some inquiries but chances are it’s not what’s going to get your business to […]

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I know when I say blogging, it’s just like a collective groan that goes across all of you guys. I totally understand, but I’m hoping that this episode is going to inspire you and get excited about blogging and everything that it can do for your business! While right now it might kind of feel […]

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In this article, you will learn: Happy New Year friends! I hope your 2023 is off to an incredible start and that you’re feeling refreshed and rejuvenated after the holidays to get after your big business goals this year! Why Do Predictions Matter? Well, just like our world – photography is a rapidly changing industry! […]

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welcome to the "from better half to boss photography" podcast