Most small business owners start their business for freedom, right? They want freedom to work when they want, with whom they want, and to control their income. I know those were my goals when I started my photography business. But what ends up happening with a lot of small business owners is that they trade […]

I ran two full-time businesses: Tavia Redburn Photography and The Beauty in Birth® while homeschooling my three kids, who were ages eight and under, while my husband worked a full-time job. And I’m not saying this to brag or tell you how awesome I am, more so that it actually can be done, that running […]

Today’s episode is part two of my interview with Sara Monika. And in this episode, we are digging into the details of what exactly to outsource, where to find a VA, how much to pay them, and how much time this is going to save you. I promise after this episode, outsourcing is going to […]

Today’s episode actually had to be broken down into two parts because this conversation with Sara was so valuable. I didn’t want the learning and the talking to stop, but we went on for well over an hour. In this first part, which you’re going to hear today, Sara is going to share how to […]

I’m really excited to talk about content creation with you guys because I think oftentimes as photographers, we don’t think of ourselves as content creators, right? In fact, I asked a question on Instagram to know who among my audience create content. Over 50% of those who answered said: LITERALLY NEVER. Then what I did […]

Inside of Marketing School for Photographers, we do coaching calls where students can come on Zoom with me and ask questions. I had a really great conversation with my student Tina all about if and how to raise her prices. The convo was SO good I just knew I had to bring it to you […]

Why TikTok is Amazing RIGHT NOW for Small Businesses I think, by now, we all know TikTok isn’t just for dances or teenagers right? But what you might not know is TikTok is actually a really valuable marketing tool for small businesses, and yes, that means photographers. Let’s look at the numbers: TikTok has a […]

To celebrate 100 episodes, we have a treat for you! I asked some of my friends who are very knowledgeable in the photography and marketing spaces: “What would you say is your best piece of advice to book more photography clients in 2022 and what’s working in your business?” And oh my friends they really […]

The Problem with Giving Too Much Discounts when Your Need a Cash Boost Here is what this episode is NOT – it’s not a long term plan for your business. Just doing these things over and over might bring you some inquiries but chances are it’s not what’s going to get your business to the […]

Does the legal side of business overwhelm you? Are you confident your contract would hold up in court? What would happen to you, your business and your client, if your images were stolen and used without permission? If you don’t feel good about the answers to those questions, then this podcast episode is for you. […]